July Boy Group Member Brand Reputation Rankings Announced

Published on 17/07/2021

The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 632 boy group members, using big data collected from June 17 to July 17.


BTS’s Jimin topped the list for the 31st consecutive month with a brand reputation index of 6,416,266. High-ranking phrases in his keyword analysis included “Butter,” “Permission to Dance,” and “ARMY,” while his highest-ranking related terms included “cute,” “release,” and “appear.” Jimin’s positivity-negativity analysis also revealed a score of 81.07 percent.

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Meanwhile, 2PM’s Junho rose to second place in this month’s rankings with a brand reputation index of 4,536,876, marking a 21.18 percent increase in his score since June.

Finally, BTS’s V took third place for July with a brand reputation index of 4,508,340, marking a 0.61 percent rise in his score since last month.

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Check out the top 30 for this month below!

1. BTS Jimin
2. 2PM Junho
3. BTS V
4. ASTRO Cha Eun Woo
5. BTS’Jungkook
6. BTS Jin
7. Super Junior Kim Heechul
9. BTS Suga
10. BIGBANG G-Dragon

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12. 2PM Wooyoung
13. NCT Mark
14. SEVENTEEN Joshua
15. 2PM Chansung
16. BTS J-Hope
17. WINNER Kang Seung Yoon
18. WINNER Song Mino
20. Super Junior Eunhyuk

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21. Highlight Yoon Doojoon
22. Highlight Yang Yoseob
23. NCT Jungwoo
24. THE BOYZ Younghoon
25. NCT Jisung
26. THE BOYZ Sangyeon
27. MONSTA X Shownu
28. THE BOYZ Juyeon
29. TXT Soobin
30. SHINee Minho