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Which Brands Are The Choices Of K-Style Icons BLACKPINK, ITZY And Song Hye Kyo?

Published on May 13, 2021
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Korean style icons: actress Song Hye-Kyo and K-pop’s Blackpink’s Rosé and Lisa show off their favourite brands. Photo: @kyo1122, @roses_are_rosie, @lalalalisa_m/Instagram

Personal style is timeless and South Korea’s top style savants are showing us how it’s done. From Song Hye-kyo’s regal beauty adorned in Chaumet jewels, to K-pop girl bands Blackpink and Itzy sticking to the personalities they’re best known for: cool girl Lisa in Bulgari and Celine, Jennie in sexy Calvin Klein, Rosé in classic Saint Laurent, and the members of Itzy in fierce, killer, all-black ensembles.

Song Hye-kyo in full Chaumet regalia

In search of splurge-worthy pieces? Look no further than Chaumet ambassador and Descendants of the Sun actress Song Hye-kyo. She has variously been seen wearing the Joséphine Aigrette Impériale necklace with a pear-shaped sapphire, the Duo Éternel in white gold with two pear-shaped diamonds and matching earrings, a chic pear-shaped watch, and diamond-filled tiaras.

On her personal Instagram, Song debuted a chic casual version of the look, wearing key pieces from the same Joséphine collection, this time styled with a blue silk button-down and her hair in a loose, low bun.

Blackpink’s back: Lisa in Bulgari and Celine, Jennie sports Calvin Klein and Rosé wears timeless Saint Laurent

Blackpink’s Lisa in Bulgari. Photo: @lalalalisa_m/Instagram

Blackpink’s Lisa in Bulgari. Photo: @lalalalisa_m/Instagram

All of Blackpink’s members have their distinct brand affiliations. Let’s start with style chameleon Lisa, who rocks a hip ensemble with Bulgari jewellery from the B.zero1 collection, featuring a set of rule-breaking pieces “inspired by the circularity of the Rome Colosseum”, according to the brand website.

In another post, Lisa unleashed a more playful look, wearing a red Celine jacket with high pigtails and a beauty look by Mac Cosmetics.

Jennie dares to bare in two Heron Preston for Calvin Klein looks: a black beanie, a matching bralette and bikini, and denims; and an orange string bralette styled with coordinated off-white denim jacket and pants, and snug cotton socks.

On the Ground singer and Saint Laurent ambassador Rosé models an all-black outfit from the French fashion house: a tuxedo jacket, lavallière blouse and velvet mini shorts, accessorised with a square buckle and double-chained belt, the Le 5 à 7 hobo bag, and blade slingback pumps.

Blackpink’s Rose. Photo: @roses_are_rosie/Instagram

Blackpink’s Rose. Photo: @roses_are_rosie/Instagram

After the Saint Laurent show, Rosé also uploaded a snapshot of her outfit, consisting of a full autumn 2021 look, wearing a cardigan, metallic skirt and slingback pumps.

Itzy makes a comeback, dressed to kill in key pieces from Balmain, Saint Laurent and Balenciaga

Known for their powerful dance moves and self-love ethos, Itzy just made their comeback with Mafia in the Morning. All five members donned striking, bad girl looks, particularly striking in their all-black outfits.

Key pieces include Yuna’s cropped sequin jacket from Balmain, Lia’s sequinned, halter-neck catsuit from Saint Laurent, Chaeryeong’s belted cowl neck top from Proenza Schouler, Ryujin’s cropped turtleneck Balenciaga, and Yeji’s shoulder-baring outfit.

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